$29,674+ Meta Ads Spend Managed Across Multiple Winning Campaigns
This project involved managing and optimizing multiple Meta Ads campaigns for Bangladesh-based e-commerce businesses, with a total ad spend of approximately $29,674.
My Approach
Website CRO Analysis — Identified conversion barriers and opportunities to improve the customer journey.
Tracking & Analytics Analysis — Reviewed tracking setup and data accuracy to ensure reliable campaign performance measurement.
Content Strategy Development — Developed data-driven content and creative strategies aligned with audience behavior and campaign objectives.
Meta Ads Testing — Tested different audiences, creatives, offers, and campaign structures to identify high-performing combinations.
Winning Campaign Identification & Scaling — Identified winning Meta Ads campaigns and strategically scaled them while focusing on sustainable performance and profitability.
The overall approach was focused on data-driven optimization, finding winning campaigns, and scaling what works to maximize conversions and improve advertising performance.